High-performing candidates will have a big picture perspective, be process-driven, metrics-driven, organized and relentless. They’ll be highly experienced, will believe in the solution your company provides and have a thorough understanding of your product and customers.
Top tip: Diversity is key for a thriving workplace. Keep an eye out for management and exec-level candidates from varying backgrounds and aim to eliminate bias from your hiring process.
Sales Manager interview questions
- Walk us through your customers’ buying decision process.Where are the blocks? How do you close the sale?
- What are the benefits of [this product]? Who are the customers?
- Why do customers buy [this product]? Who’s the competition?
- Have you ever mentored a coworker? Where were they then and where are they now?
- Have you ever had to resolve a conflict between two team members? What happened?
- When would you advise a sales rep to stop pursuing a prospect?
- How would you deal with an underperforming sales rep?
- Have you ever made a change that improved efficiency, costs or revenue?
- What’s your experience forecasting or developing quotas?
- Tell us about the sales process at your last company. What were the pros and cons?
- How much experience do you have writing training manuals or other sales team reference docs?