Marketing Associate Job Description

A Marketing Associate job description template to hire for your Marketing department.

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About the Marketing Associate position

We are looking for a Marketing Associate who can assist in the planning and implementation of marketing and advertising activities.

In order to be a successful marketing associate٫ you should have a breadth of understanding about the full mix of marketing as well as familiarity with consumer behavior analysis.  You should possess the ability to create spreadsheets and analyze quantitative data to interpret ROI and KPI metrics.

You will be able to help us achieve our business goals through the crafting of strong advertising campaigns.


Marketing Associate responsibilities are:

  • Ensure that the Marketing department runs smoothly by adeptly managing administrative tasks.
  • Identify new opportunities by conducting market research.
  • Gather and analyze consumer behavior data by examining web traffic and rankings٫ among other metrics.
  • Generate reports on marketing and sales metrics٫ such as conversion rates
  • Facilitate in the organization and implementation of promotional events.
  • Create advertising material by collaborating with the Marketing Design and Content teams.
  • Maintain an organized and readable record of past marketing metrics and advertising campaigns.
  • Generate regular reports forecasting sales.
  • Observe the marketing activities of competitors.

Marketing Associate requirements are:

  • Proven work experience as a Marketing Associate٫ Marketing Assistant or similar role
  • Knowledge of digital marketing tools and relevant techniques
  • Experience with SEO/SEM campaigns
  • Proficient use of computer programs٫ including MS Excel٫ web analytics and Google Adwords
  • Excellent skills in the areas of communication٫ presentation٫ and analysis
  • Possess a goal oriented attitude.
  • BSc degree in Marketing or relevant field

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